With the theme “New normal, new opportunities for Vietnam’s tourism”, Deputy Minister of Culture, Sports and Tourism Doan Van Viet stated that there are 5 points that want consideration for Vietnam’s tourism to create a brand new breakthrough and sophistication. new in improvement.
This morning, March 31, the Vietnam International Tourism Fair (VITM Hanoi 2022) formally opened by the Vietnam Tourism Association (VITA).
The occasion kicks off a brand new part of the tourism business
At the opening ceremony, Ms. Cao Thi Ngoc Lan – Vice President and General Secretary of VITA shared: “After two years of piling up difficulties due to the impact of the COVID-19 pandemic, under the wise and fierce leadership of Ms. The Party and Government, Vietnam has basically controlled the pandemic, the whole country has entered the stage of recovery and development.
As one of the economic sectors that suffered the most damage due to the COVID-19 epidemic, tourism businesses always try and take advantage of all conditions to operate when possible.
According to Ms. Lan, as a large social organization, with more than 15,000 member businesses, 60 member associations including Tourism Associations of provinces and cities and specialized tourism associations, VITA has gathered businesses to participate in the development process. The tourism industry has implemented many anti-pandemic activities and restored tourism activities such as: National Travel Forum 2021 (January 12, 2021), National Domestic Tourism Forum 2021 (January 15, 2021). April 2021, Forum “Solutions for sustainable restoration of Vietnam’s tourism” (November 2021) with the participation of thousands of businesses”.
“The Vietnam Tourism Association organizes VITM Hanoi Expo 2022, although it is an annual event held since 2013, but this fair also brings a new meaning…
It was the opening event for a new phase of the Industry, the period of recovery and development in the context of the new normal, the period when the tourism industry began to transition to the green economy and digital economy. Although it is very difficult after two years of the pandemic, the number of businesses attending the fair is still over 500 businesses from 52 provinces and cities and from 6 countries and territories. It is expected that over 2,000 businesses and over 40,000 people will come to participate in activities at the Fair.
With the goal of overcoming the consequences of the COVID pandemic, recovering and developing in the context of the “new regular”, at VITM, the Vietnam Tourism Association cooperates with the National Administration of Tourism to deploy many professional activities, including: especially the National Forum with the theme: “Restoring Vietnam’s Tourism – New Orientations, New Actions” to discuss and propose urgent solutions for tourism businesses across the country to transform their activities. towards safety, environmental protection and digital transformation. A series of seminars, conferences, press conferences on building new products, tourism human resources, new destinations and stimulus activities will be introduced at the fair,” stated Ms. Lan.
An alternative to create a brand new breakthrough
Attending the opening ceremony of VITM Hanoi, with the theme “New normal, new opportunities for Vietnam’s tourism”, Deputy Minister of Culture, Sports and Tourism Doan Van Viet requested the truthful to concentrate to a lot of points: Firstly, the Covid-19 pandemic has introduced many difficulties to world tourism, but additionally introduced many new alternatives to Vietnam’s tourism.This is a chance for us to rethink, reposition and restructure the business. tourism, creating a brand new breakthrough, a brand new degree in improvement.
Secondly, it’s essential to concentrate to selling funding within the renovation and upgrading of tourism technical amenities, funding in new merchandise, new locations, new flight routes in line with new wants and tendencies after the pandemic. , particularly enhancing the standard of human sources, overcoming difficulties, selling innovation and creativity and inspiring entrepreneurship in tourism.
The third is restructuring the vacationer market after the pandemic, particularly the worldwide vacationer markets; spend money on and step up promotion actions in goal and supply markets; paying particular consideration to using know-how in tourism promotion and promotion resembling promotional actions on digital platforms.
Fourthly, localities and companies must strengthen hyperlinks, actively take part within the world worth chain, compete equally with companies and locations of different nations within the area, contributing to enhancing the standard of life. competitiveness of Vietnam’s tourism on the world tourism map”.
Finally, VITM Hanoi 2022 has many events and side activities with various contents related to tourism recovery and development, Mr. Viet suggested that local businesses make the most of their time to capture information, look for opportunities for cooperation and development in the new period.
Also at the opening ceremony, Mr. Lee Jae Hoon, chief representative of Korea National Administration of Tourism in Vietnam (KTO) assessed that for the Korea National Administration of Tourism, this 9th VITM Hanoi is even more meaningful. more special.
According to Mr. Lee Jae Hoon, at the beginning of 2022, the situation has had many positive changes, notably the fact that many countries have begun to restart the international flight system after a long interruption due to the COVID-19 epidemic. 19. Many countries have also implemented policies to encourage tourism such as exempting visitors from quarantine upon entry with negative test results. back to the pre-pandemic era.
“I hope that this VITM Fair will mark the return of cultural trade and tourism actions between the 2 nations, in addition to associated tourism companies and organizations, and your complete folks of the 2 nations. .
At the identical time, I additionally hope that within the coming time, the 2 nations will collectively take stronger steps to beat the prevailing difficulties attributable to the pandemic and promote trade and cooperation actions. worldwide cooperation between Vietnam and Korea,” stated Mr. Lee Jae Hoon.