China thrives on ‘purple tourism’

“Red tourism” in China, generally known as tourism to go to “red sites” associated to the historical past and revolutionary traditions of the Chinese Communist Party, has developed quickly over the previous 20 years. .

On the event of the a centesimal anniversary of the founding of the Communist Party of China, this type of tourism has the chance to blow up. VOV quoted data from Trip.com – one of many largest on-line travel businesses in China – that the variety of tickets booked on this platform for “red travel” elevated by 208% within the first 6 months of 2021 and 35% enhance in comparison with pre-pandemic in 2019.

According to the Minister of Culture and Tourism of China Mr. Ho Hoa Binh, from 2004-2019, the useful resource of ‘purple tourism’ in China was always increasing, and increasingly more valuable revolutionary relics had been launched to the world. visitor. And on the event of the a centesimal anniversary of the founding of the Communist Party of China, the nation has launched “100 high-quality ‘red travel’ routes and many other activities, aimed at conducting revolutionary traditional education among the people. .

According to Feizhu.com – a site that book travel services, “purple tourism” has become a new bright spot on holidays on the occasion of the Dragon Boat Festival, May 1, and the Qingming Festival this year in China. . In which, the booking of tickets by customers under 21 years old has the fastest growth rate.

Tongcheng Tourism Research Institute also predicts that the number of tourists participating in “purple tourism” in China is predicted to exceed 900 million, and the income from such a tourism will exceed 1 trillion yuan (about 155 billion yuan). billion USD), accounting for greater than 10% of the nation’s complete annual home tourism income by the tip of the 2021-2025 interval.