From the time of its inception to the current, 8 years later, the founders of ViinRiic are nonetheless always shifting to expertise and join gifted international incense artists, to gather manufacturers. aromatic.
Recently, pilates and area of interest perfumes are two phrases that younger folks pay particular consideration to on social networks. If you need to have a phenomenal and exquisite determine, rush to the pilates gymnasium, and if you wish to be each aromatic and distinctive, GenZ will invite one another to area of interest perfumes – fragrance bottles which are produced in restricted portions, combined by hand and naturally. Of course… not low-cost.
Then a brand new retailer within the coronary heart of Vincom Center Dong Khoi, solely distributing 20 Niche fragrance traces in Vietnam, twice as massive because the fragrance room as in Tran Thanh’s Vlog, thought acquainted to clients because of Retro fashion like ViinRiic now has a brand new spirit so GenZ might be even higher?
Why break with the house and spirit of GenZ?
ViinRiic Galeries De Parfums was born in 2015, is knowledgeable and sustainable vacation spot for critical and thorough scent collectors in Vietnam specifically, all through Asia and globally normally. The look of ViinRiic is a vital mark for the perfumers, elites and lovers of high-end perfumes in Vietnam, as a result of till now, that is the primary and solely fragrance boutique that carries the true essence. god and expertise worldwide niche-indie fragrances, utterly skilled and protected, as we carefully name it, 100% genuine, additionally a spot that gives a novel and totally different purchasing expertise worth, and probably the most dependable in Vietnam. Perfume collectors and civilized customers favor ViinRiic as a scent mecca in Vietnam.
Not stopping at bringing distinctive, high-class and common perfume creations, ViinRiic enhances the expertise with very “strange” retailer design languages. Overcoming the standard high-end bodily shops with “bar” or “lab”, ViinRiic has introduced clients a way of glamor with designs that break the stereotype of a retailer.
This summer season, following the success of ViinRiic Saigon Center, the mecca of scents is current at Vincom Center Dong Khoi, probably the most youthful, bustling and high-end purchasing vacation spot in Saigon. Here, a really GenZ-style Avent Garde retailer with gray-blue brick partitions, prioritizing GenZ scents within the central location corresponding to EX NIHILO, Aterlier Materi, Histoires De Parfumes,… accompanied by incense homes. Niche is being cherished probably the most like Roja, Amouage, .. nonetheless has separate corners very luxurious daring ViinRiic coloration.
Sharing in regards to the GenZ fashion on this new retailer, Eric Tran – one of many two founders of ViinRiic shared:
“We typically perceive that GenZ is one thing that breaks by way of, exceeds limits, overcomes limitations or a norm that folks have all the time thought is unchangeable. Then ViinRiic – Vincom Dong Khoi broke the stereotype of an peculiar bodily retailer, a well-organized counter that folks or high-class clients typically see. We take inspiration and use block bricks to interrupt the stereotypes about this common materials and put it in the proper place to make it helpful, lovely, and opulent.
Like huge manufacturers, from trend to jewellery… these days, the GenZ buyer file has been paid quite a lot of consideration and even studied deeply to use strongly. ViinRiic, too, has additionally modified its strategy with a distinct design language for the shop, extra chill, extra fashionable to meet up with the development. GenZ and ViinRiic intention, not solely to be chosen manufacturers for distribution, but in addition to alter visually.
GenZ will finally develop as much as be an “adult”, so ViinRiic all the time retains the core of the shop in accordance with the posh requirements and GenZ spirit which is the strategy, design, fashion, expertise … “.
And keeping the ViinRiic spirit intact, scent lovers can book an appointment for personalized and thoughtful scent talks with the scent experts of the aromatic mecca. Besides, you can also freely visit the system of high-end perfume shops of ViinRiic at the 2 ends of Saigon and Hanoi, a total of 6 destinations, to actively explore and discover for yourself the mornings. creating a fragrance with a distinct “signature” mark. Full of all the world famous fragrance names gathered, but at each ViinRiic boutique, you will have a different experience, because each fragrant mecca has its own unique design language.
A very ViinRiic… GenZ
Located in the center – the heart of Saigon, ViinRiic Vincom Center attracts and connects us with its creative and individual design language. The sight-smell is touched and prompted, and the fragrance lover officially “misplaced” in the scent mecca.
Many people ask the question, if you put niche perfume in a crowded commercial center like Vincom: will the commercial part lose the spirit of the niche?
The answer is no. Because even though it is very GenZ or located in a crowded place in the heart of Saigon like Vincom Dong Khoi, ViinRiic still has a very private, discreet and separate corner. At this unique and professional fragrance space, leaving behind the old-fashioned concepts of fragrance and “uniform”, we have the opportunity to enjoy the aesthetic creations from talented international fragrance artists such as Atelier. Materi, Pierre Guillaume, Jovoy Paris, Affinessence, Histoires De Parfums… Sure, it’s the same scent, but the perfumes that ViinRiic collects and chooses for you will be very different. In the mecca of scents, we will go from surprise to surprise, never running out of inspiration, because perfumes are not only fragrant, but also rich in cultural and emotional stories.
From the time of its inception to the current, 8 years later, the founders of ViinRiic are nonetheless always shifting to expertise and join gifted international incense artists, to gather manufacturers. Valuable scents corresponding to Roja Parfums, Clive Christian, Les Liquides Imaginaires, UNUM, Matiere Premiere… to counterpoint the perfume assortment of Vietnamese lovers. ViinRiic has lengthy grow to be a culturally and aesthetically wealthy check-in level not just for scent lovers, but in addition for all these with a travel desire who’ve the chance to go to Vietnam.