“The COVID-19 pandemic has modified the travel habits of vacationers around the globe. Trends and wishes of vacationers have a terrific change. That is tourism to nature, human well being, sports activities tourism, medical remedy… Therefore, tourism communication wants to alter to adapt to new developments. The message in direction of elevating consciousness of preserving and defending nature and the setting, for public well being after the pandemic… is the path the tourism business is constructing…”, Deputy Director General of the Vietnam National Administration of Tourism Ha Van Sieu talks with ViGuideazine.
Deputy Director General of Vietnam National Administration of Tourism Ha Van Sieu mentioned with Tourism Magazine.
Sir, as mirrored by many travel companies, the tourism demand of vacationers is beginning to improve “heat”, however tourism actions are nonetheless “entangled” resulting from inconsistent laws in some localities. How does TCDL see this subject?
First of all, it have to be affirmed that security is the highest criterion when reopening tourism actions in accordance with the spirit of Resolution 128/NQ-CP of the Government which is “Safe adaptation, flexibility, effective control of the COVID-19 epidemic– 19”.
Many localities have developed plans to revive tourism in a brand new state, akin to Ho Chi Minh City. Ho Chi Minh City (Can Gio district), Ba Ria – Vung Tau, Khanh Hoa, Quang Nam, Quang Ninh … have reopened various vacationer areas and points of interest, welcoming home vacationers in addition to home vacationers from different provinces. , town has the COVID-19 epidemic beneath management.
However, the resumption of home tourism remains to be tough as a result of it’s not potential to “cover” the COVID-19 vaccine for individuals, so many localities are nonetheless cautious.
In order to revive efficient home tourism actions, it’s obligatory to finish 2 doses of vaccination for at the least 70% of individuals aged 18 and over and employees within the tourism business in locations; make sure the situations of medical infrastructure, human assets to serve vacationers; totally meet the standards to deal with arising incidents; there’s shut coordination between related businesses in welcoming vacationers and guaranteeing security for epidemic prevention and management.
How far has the pilot plan to welcome worldwide guests to Phu Quoc been ready? Sir?
The pilot plan to welcome worldwide guests to Phu Quoc has been ready for a very long time, fastidiously by way of situations, capability, in addition to perspective, ideology, and communication work… and lots of different points akin to: Travel companies which might be certified and have medical capability on the vacation spot are able to welcome company.
All that preparation takes time to be prepared for a grasp plan that features a number of work, involving many purposeful sectors, localities, the well being sector to arrange medical capability, full vaccination work. sufficient, the Transport business connects transport however should guarantee security, then immigration, then how is the locality making ready to welcome company by way of infrastructure, capability, points of interest, leisure, meals holidays of vacationers…, are all working collectively to finish that preparation.
An subject of nice public curiosity in latest instances is that within the pilot space to welcome worldwide guests (notably Phu Quoc), how will home tourism actions be carried out?
In reality, the roadmap for reopening tourism actions have to be home tourism first, then worldwide tourism, and home tourism will begin from intra-provincial and intra-regional tourism. Inner provinces are individuals within the province who travel, go to, use companies … to activate and restore socio-economic actions; In the area, there are a variety of provinces that comply with travel throughout the similar area as throughout the province after which increase to the entire nation.
For home tourism actions in Phu Quoc, it is going to be performed usually (when the flight route is re-established), parallel with worldwide arrivals. The pilot undertaking to welcome worldwide guests to Phu Quoc is a “sample” mannequin, so as to create a “momentum” to welcome worldwide vacationers in different localities within the close to future, when obligatory situations are met.
Domestic tourism with a market of practically 100 million individuals is a energy we have to exploit, the truth that home tourism is a lifeline for tourism when worldwide tourism is closed due to the pandemic.
We have to pay extra consideration to this very potential market. Therefore, when the epidemic is safely managed and approved by the competent authorities to reopen site visitors actions within the areas beneath new regular situations, tourism actions will instantly return to exercise.
Because tourism is among the indispensable wants for individuals, particularly after the time of social distancing, tourism contributes to the restoration of socio-economic actions and to the social standing ” warm up”, contributing to eradicating the gloomy environment of the epidemic.
The that means of tourism actions not solely creates financial worth, however the affect of tourism additionally lifts individuals’s spirits, creates a terrific non secular motivation, contributes to selling manufacturing and enterprise.
After the 4th COVID-19 epidemic, the psychology and developments of individuals and vacationers have modified very otherwise from earlier epidemics, which is the notion of experiences in depth; the development of small group, household tourism, in direction of pure, inexperienced, clear and wholesome merchandise… So how ought to the communication work change to adapt to this new development, sir?
The advisory items of the Vietnam National Administration of Tourism are researching, proposing, speaking and selling easy methods to give individuals and vacationers peace of thoughts, travel for good well being, that’s the message.
Traveling is about returning to a greater state of well being, and touring advantages the traveler by way of bodily, psychological, and well being, which is the purpose in direction of of the media and this communication from the vacationer should adapt accordingly.
This is the change of a brand new tourism stream, a brand new tourism development, and post-pandemic well being tourism. Communication is easy methods to join tourism merchandise in accordance with the wants of company, assembly buyer developments.
Currently, TCDL is urgently coordinating with related items and companies to deploy and construct communication merchandise with the requirement of excessive generalization, conveying the message however not exaggerating, so that individuals Residents and guests all really feel…
The Ministry of Culture, Sports and Tourism has issued a Plan to implement a coverage to stimulate demand and restore tourism in late 2021 and early 2022. Most not too long ago, the Vietnam Tourism Association has additionally launched the “National Domestic Tourism Recovery Program.” overcome the implications of the 4th wave of the COVID-19 pandemic”, with the attitude defined as “residing with COVID-19, constructing a secure tourism financial system” with emphasis on tourism products towards nature, human health, sports tourism, medical treatment, ecology, yoga …, implying the message towards raising the awareness of preserving and protecting nature, the environment, and health. public health after the pandemic… shows the proactive and sure steps of Tourism, in line with the new state. I believe that tourism will quickly recover, creating confidence in domestic and international tourists…
Thank you Deputy General Manager!
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