What nation does 11/11 originate from? Why name it Singles Day and make it one of many hottest procuring events of the 12 months?
Which nation does 11/11 come from?
69Poll: Guess what nation 11/11 comes from?
11/11 (or Singles’ Day) began in 1993 at a college. As the identify suggests, this vacation is “anti-Valentine’s Day”, an event for single individuals.
Singles Day all the time falls on 11/11 as a result of the 4 primary seems just like 4 single, single individuals standing subsequent to one another. This vacation is also called “single sticks holiday”.
Not solely that, November 11.11 is taken into account one other “Black Friday” model, when companies launch many engaging promotions for year-end procuring.
China is the “homeland” of 11/11
Singles’ Day is a vacation celebrated in China on November 11. Unmarried individuals rejoice the event by rewarding themselves with presents. 11/11 is also called “Quang Con Day”, “Song Thap Nhat Day”…
Originally, November 11.11 was known as “Bachelor’s Day”. Bachelor in English additionally means single males. The day is alleged to have originated from 4 college students at China’s Nanjing University. They created Singles’ Day in 1993 as a type of anti-Valentine’s Day celebration and to honor the lonely.
Activities associated to at the present time unfold all through the college and to different universities, attracting extra ladies, so the extra widespread identify was modified to “Singles Day”.
Recently, Singles’ Day is now a chance for singles to satisfy, arrange events and increase different social relationships. More surprisingly, it is also a preferred day for weddings. On at the present time, the Chinese media intensified discussions and reported on points associated to like and relationship matters.
Not solely that, Singles Day additionally unfold to different international locations. It is now celebrated all through Southeast Asia and in a number of European international locations, together with Germany, Belgium and the UK. The UK model of Singles’ Day was initiated by relationship consultants and is well known on March 11.
Although not an formally acknowledged vacation in China, November 11 has develop into the most important on-line procuring day on the planet.
The vacation has develop into a significant commerce occasion in China within the first decade of the twenty first century, when e-commerce big Alibaba launched deep 24-hour promotions on each merchandise on the ground, beginning at midnight on 11/11/2009.
Since then, Singles’ Day has develop into synonymous with massive procuring, just like Black Friday after Thanksgiving within the US. In 2020, Alibaba achieved gross sales of $74.1 billion on its on-line platforms on 11.11 In the identical 12 months, Black Friday, Prime Day and Cyber Monday within the US grossed $9 billion, 5.2, respectively. billion USD and 10.84 billion USD.